Roman.ua

We were approached by Skylum (ex. Macphun) to set up end-to-end analytics. In addition to bringing information from all sources into one database, we analyzed and set up the ROI calculation process.

Solutions: 1) Semantic core prepared. 2) Google Analytics settings checked and updated, and a dashboard in Google Data Studio set up. 3) Google Ads settings checked, advertising campaigns launched and optimized. 4) The desired indicators for DAU (number of unique users per day) and MAU (number of unique users per month) reached for 2 months of work. 5) Increasing traffic from month to month while maintaining CPC.

A daily rent marketplace was looking to enhance their digital presence, so they engaged with Roman.ua for ongoing digital marketing services, including, PPC management, email marketing, and online analytics.

Working with Ukrainian office. — Performing analytics customization and set-up, including an ecommerce module. — Dashboards created for user activity analysis in different breakdowns: content marketing, ecommerce. — Conversion rate optimized. — Providing analytical support of 8+ national promotional campaigns. — Providing regional analytical support of promo activities. — Controlling the Client’s advertising agencies. – Advertising in Google Ads (Search and Shopping) and social media (dynamic product retargeting) for shop.lenovo.by.

A Virtual dataroom provider was looking to increase their internal expertise and solve the task on traffic cost optimization, so they engaged with Roman.ua for ongoing digital marketing services, including, PPC management, PPC audit, and Search Engine Marketing.

A Flash memory and computer components company hired us to improve their knowledge in the field of Internet marketing. The team consulted the client's Google Ads, Google Analytiсs to provide solutions for banner ads, and mechanics to boost promotions.

Analytics for all promo in the CIS. — Launched 40+ promotional campaigns in CIS. — Conversion of promo landings improved. — Targeting to collect the target audience tested. — 90 mln. impressions in social media

A software company hired Roman.ua to conduct a 360-degree audit of their email marketing. This audit includes requirements for funnel, deliverability, content, and more.

A SaaS platform hired Roman.ua for BI and analytics services. The team consulted the client's Google Analytics to provide solutions for Google Analytics Enhanced E-Commerce and sampling issues.