Joseph Studios

The Problem: Our client has a thriving business, just no one knew about it. The main reasoning behind Public Relations Services is to increase brand knowledge, positive media coverage, and enhancement of the image of a brand or company. So without these things in place, our client's brand lay stagnant and wasn't growing. The Solution: Through well-researched, thought-provoking online articles, we could offer an insightful opportunity to present the organization to the world. Not only did this establish the company as an industry leader, but it generated powerful backlinks and drove valuable, organic traffic to their website. Then through our connections, we were able to secure the following high-tier publications for this client: Forbes Essence USAToday NYPost Maxim As well as many other low-medium tier publications Apart from publications, we have organized sponsorship opportunities, a corporate social responsibility campaign, reputation management, and a branded event outline for a well-rounded, positive brand image. The Results: Simply put, tens of millions of impressions and views from potential customers (across the entire world and particularly in the US). As well as continued impressions and positive sentiment for years to come since the features and articles we secured for our client were organic and ever-green. Then through tracking engagement, website traffic, social media shares, and audience reach, we were able to showcase to our client how our campaign generated positive results. By aligning and highlighting key message points and quotes, we could enforce overall positive brand affinity and sentiment. Competitive analysis with DeepInsight Technology helped our client to stay one step ahead of the competition.